Sunscreens today are more than just UV blockers - they’re multitaskers designed to suit your skin type, concern, and daily routine.
Brands that make a mark -
A few names stand out in the fast-moving sunscreen space. Brands like Dot & Key, The Derma Co., and Minimalist are consistently leading the charts, reflecting a shift toward dermatologist-backed and science-forward formulations.
What consumers expect from their sunscreen -
UV protection is the clear essential, but modern buyers look beyond. Products offering lightening effects, blue light protection, and a non-sticky finish are increasingly preferred - especially by those navigating long screen hours or humid weather.
Skin type shapes demand -
With combination, oily, and sensitive skin types dominating the market, there’s a visible tilt toward sunscreens that are lightweight, soothing, and non-comedogenic - reducing shine while staying gentle.
Ingredients that do the heavy lifting -
Consumers aren’t just reading the labels - they understand them. Hyaluronic acid leads the pack, valued for hydration without heaviness. Key ingredients like Vitamin C, niacinamide, and ceramides work to brighten the skin, strengthen its barrier, and improve tone.
From multitasking benefits to targeted active ingredients, sunscreens today deliver more than protection - they reflect what your skin really needs.