We are excited to announce the launch of a new feature on our platform this week - a detailed Ad Set Level Performance screen within the campaign performance page for the Meta campaigns. This enhancement provides deeper insights into your campaign performance by offering a granular view of your ad sets and ads.
Key Features
- Adset-Level Performance Metrics: Access detailed metrics including spend, impressions, clicks, CPM, and more, all at the adset level.
- Comparison of Planned vs. Actual Values: Evaluate the effectiveness of your campaigns by comparing planned budgets and metrics against actual performance.
- Ad Level Details: Click on any ad set to reveal a detailed list of ads within that ad set, along with their corresponding creatives.
Getting Started
- Navigate to Performance -> All Campaigns -> Campaign Reports and click on View Performance button for your desired campaign.
- Click on View Adset Performance to see the adset level performance metrics along with planned values.
- You can further view the associated ads of any adset by clicking on the corresponding adset name.
Know more about performance monitoring in the following articles: