Knowledge Base

Campaign optimization enhances the efficiency of digital marketing efforts by fine-tuning campaign performance to ensure efficient CPM, maximum budget, deli...

Campaign Optimisation Rules represents a significant enhancement in how optimisation logic is managed and applied to your campaigns, offering more flexibili...

TikTok Ads are promotional videos displayed on the TikTok app, designed to help businesses target specific audiences based on user behavior, interests, a...

This application will validate the MG Response Rates and remove the Rates from the MG Response and RO Master before passing them to Shopalyst Discovery Comm...

This article outlines the required inputs for auditing make-good responses, the step-by-step process to be followed, and the expected outputs to be delivere...

Overview Our optimisation tool allows your DV360 campaigns to be optimized using various configurable entities, facts, and outcomes. Each component plays a...